In each PI_PRINT listing clients receive complete information on their selected market sectors on paper. The data is sorted and colour-coded to give a detailed breakdown by brand, product and advertiser. Each report covers a full week as Publi Info collects and analyzes all promotions that appear 7 days a week. PI_PRINT is tailor-made to individual specifications so that clients only pay for the information they need. As the information is received on a weekly basis, clients can react quickly to key events and trends in the market place. All inserts are cross-referenced to the folders in their physical form (PI_ADVERTS).